Artexpo Success Story: Mehron Zadeh
Mehron Zadeh is the General Manager of Deljou Art Group, the world’s leading publisher of fine art, renowned throughout the industry and internationally. Deljou has been exhibiting with Artexpo for 25 years. Below, Mehron shares his thoughts on exhibiting with Artexpo over the years.
Mehron Zadeh, General Manager, Deljou Art Group
“The positive effect Artexpo has produced in both sales and exposure for our business has been undeniable, a success for certain.
“We first heard about Artexpo in the early ’80s through other exhibitors, I would say about 1983. At that time, there were only a few trade shows which catered to our industry. Artexpo was certainly the one that stood out as a great marketing vehicle for our art business. We began exhibiting that year.
“Through Artexpo, we were really effective in getting our name recognized and having our original artwork seen by many professionals in the industry. Networking was very important to us then, and the show was a good vehicle for this goal. As far as selling artwork, it took a few shows to see substantial results–but we knew from the first show that Artexpo would be the right fit for us.
“For an industry without an association of its own, Artexpo has been able to play a major role of bringing the industry together. Artexpo has created an environment where, as an exhibitor, we can reaffirm our existing business relationships, identify new customers and potential partners, and scope out the competition.
“Artexpo has also become an additional platform for our clients and potential clients to see original artwork in person, beyond coming to our gallery. It is very important to see the quality of artwork up close, as this builds our clients’ trust in our work and creates an enthusiasm and appreciation for the artwork unmatched by internet marketing.
“In comparison to the other industry trade shows we have been exhibiting at, Artexpo has been the only one in the U.S. to attract International clients. This of great importance to our business. Artexpo’s recently increased emphasis on education seminars and open-table discussions is another positive development, from which both attendees and exhibitors benefit greatly.
“While we are all faced with decreased consumer spending, it is now prudent to spend more on marketing. In a slower economy, with fewer consumers in the marketplace, it is essential to take advantage of any opportunity that provides such great exposure.”
Learn more about Deljou Art Group at www.deljouartgroup.com
To reserve your booth for Artexpo New York 2010, click here.
7 Responses to “Artexpo Success Story: Mehron Zadeh”
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Hi I am looking for the publisher if u are interested please respond to this e-mail then I will submit my art work and sculpture.
hi i am an artist . i live in tehran iran . my job is carpet disigner for 25 years and i work wood varving for 15 years and i have crtificated for first person in exibition in iran and also i know persian calligrapy . can i work to your company . pls answer me . kamyar hakami
Thanks for your comment, Kamyar. I’ll pass your contact info onto our international representative.
dear Christine Schrum thank you but you answerd me so late if u have time plz see my art work on face book ( facebook kamyar hakami )
Dear Hehron or Others who read this message,
Well, i do not know where to start, where to end and where to attract people in my message.
I recently am working for an association in Cambodia on arts and cultural training programs. Cambodia is so small and most people, who know zip about Asia will not know where it is and as it is also a poor country, but most people have known Cambodia through the awesome architectural Angkor Wat.
After the Khmer Genocide (Khmer Rouge), Cambodia has been completely destroyed and collapsed almost everything, economic, architecture, religion, human resources, tradition, culture and arts. Almost fifteen year of our existence of our association in Battambang’s vicinity of Cambodia we have rebuilt, developed and promoted many artistic training programs to thousands of people in Cambodia, including contemporary arts, classical arts, performing arts…..
More than 1500 students from the very difficult social background, trafficked, disable, orphaned, street children, and from the tough predicament families are attending the artistic class with the free of charge. Our objectives are to improve the community living standard through the practice of arts and culture, to promote the ability and talented of young artist, to build the peacefulness through arts and culture, to raise the awareness of value of arts in cambodian society, arts as a key to empower livelihood, and to use the arts overcome the trauma and mentality illness from the vulnerable people and old-timers who faced and survived from the Khmer Genocide (Khmer Rouge).
We are trying to help these students to grant some budget to support their family (sisters, bothers..) to have good live and sustain the financial situation in the family and help them to reach the top quality of professionalization in what the word art is. We are a Cambodia NGO and we do not have enough budget to pay for booth for exhibiting the artworks of our students. However, I would like to appeal to everybody, charity, supporter and everybody who are interested in our project and Cambodian lives. Please tell me how to find a place to expose the artworks of our students in order for them to share, to learn, to step by step become specialist and famous, and start to flow step by step the value and the idea of arts in every single of Cambodian’s heart.
Website: http://www.phareps.org
Hi Dear Mehron Zadeh,
l am Farnaz Jahanbin ,a painter from Tehran /Iran.l live in Tehran.l have master of graphic arts and do abstract and modern calligraphy paintings,You can visit my website : http://www.farnazjahanbin.com
l like working and communicate with your company.Please direct me.
Thanks ,
Farnaz
Hellow Mehron,
You have just contacted me requesting images of “urgently” available works. I have sent these attchments, bu,t also, be aware my 1500+ w works covers covers a wide range up to very large scale installations thoughout the USA and beyond. Your international connections could work well for us, as my work is decidedly unique and has attracted much attention http://www.reneedinauersculpture.com