"The Composer" by Victori

Fifty-year-long career artist Victori will showcase a slice of his original collection at Artexpo this week, March 22-25 at Pier 92 on the Hudson. A select number of Victori’s 20,000+ paintings will be displayed in our [SOLO] Pavilion. The artist will also host a press conference on Friday, March 23 at 11:30 am in his booth, #1149. Additionally, he will sign framed prints to be raffled off to the general public.

Victori’s specific style, dubbed by journalists and art enthusiasts alike as a new school of art, is called Multiplism. In essence, this artistic approach highlights the many behind the one, unfolding all possible dimensions of a being in one all-inclusive piece of work. His original work revolves around an ideology he developed in the 1970s and will be showcased through a selection of age-old pieces as well as a few newer paintings that explore a looser grip of stroke and medium.

"Frazzled Woman" by Victori

Similar to the transition made by many of history’s most renowned painters from portraiture to Impressionism, Cubism or Pointillism, Victori transformed from realist to Multiplist earlier in his career. Victori’s process infuses life into his subjects and captures their emotions and personalities across multiple facets. His application of Multiplism reveals the complexity of the human psyche, featuring concurrent and sometimes conflicting emotions that cannot be simultaneously represented in a singular expression.

Touted as an exceptionally rapid and productive artist by reviewers in the ’80s, Victori has created thousands of original works of art, ranging diversely from the everyday woman, to household celebrities, to iconic historical figures. One piece may reveal the irritability of a tired New Yorker while the next may reinvent the Statue of Liberty’s tearful sternness.

“If I repeat what’s already been done, my life will be a bubble. Each and every work must be something new.”

This dedication to innovation underlies each work in a diverse collection (reaching the quintuple digits) that’s sewn together by the thread of Multiplism. Victori’s past client list includes Richard Nixon, Edward Kennedy, Ronald Reagan, Donald Trump, Burt Reynolds, and Keith Olbermann, to name a few.

About the Artist
Victori (formerly known as “Victolee”) was born in 1943 as the third of six children in a small farming village outside of Seoul, South Korea. After serving in the Air Force, he left in 1969 and traveled through Europe, studying the works of old masters. He headed to the States in 1972 and undertook his first project on US soil — a mural of all the U.S. Presidents. It was delivered to the Nixon White House in 1973 and remains there to this day. During the ’70s and ’80s, Victori traveled the country working as a portrait artist, his identity often fluctuating between celebrity status and starving artist. He landed his own gallery presence on Park Avenue in New York City and stayed there the greater part of the ’90s.

Victori’s career and experience in portrait work spanned much of his adult life; however, he managed to focus on developing a unique and divergent style of painting (as mentioned previously, Multiplism). Having gazed upon so many thousands of faces throughout his career, Victori realized that a single instance of time frozen in a portrait hides the multiple moods, emotions, and states of mind concealed behind a stationary, fixed expression. Victori began developing this style of art in the 1970s and continues to evolve its meaning, composition and grandeur to this day. He currently works out of his private studios, where he not only focuses on paintings, but mural and large-scale sculpture work as well. He is father to five grown sons and lives with his wife, Maria.

View other works by the artist at www.victorimuseum.com, or contact him by email at contact@victorimuseum.com or by phone at 201-913-9036.

On Thursday, March 22 at 5 p.m., Artexpo will host the American Premiere of Becomes, a sensual fine art film exploring the work of sculptor André Desjardins and directed by Hélène Bélanger-Martin. A Q&A with the artist and director will follow. The film will be shown the following dates and times as well:

* Friday, March 23: 6 p.m., Q&A with André Desjardins to follow
* Saturday, March 24: 6 p.m.
* Sunday, March 25: 4 p.m.

Becomes is an unhurried foray into the studio of sculptor André Desjardins. Under the camera’s patient and discreet eye, a sculpture is born. Each step of the creative process is scrutinized; from the shaping of the armature, the fleshing out in clay to the finishing touches. The sculptor’s concentration and silence are intense yet fragile. The clinking of tools, focused breaths, a creaking floor; the spellbinding atmosphere of the studio plunges viewers into a near-meditative state. On a few rare occasions, the artist shares his thoughts in confidential voice-overs.

André Desjardins, sculptor and painter
Desjardins is a Canadian artist represented by Masterpiece Publishing, a prestigious American visual artist agency. Since he joined the group, his work has appeared in more than 35 galleries, museums, corporate and public collections throughout North America. His paintings and sculptures are now exported to Armenia, Russia, and starting in May, to Shanghai, China. Galerie ROCCIA in Montreal is privileged to exclusively present his work throughout Canada. Art Business News magazine has also proclaimed Andre Desjardins “one of the best contemporary artists in the United States.”

Hélène Bélanger-Martin, filmmaker and gallery owner
Owner of Galerie ROCCIA in Montreal, Hélène Bélanger-Martin is a trained art historian and filmmaker. Her path through filmmaking has brought her to the inevitable creation of art films. As director of her art gallery, she has the privilege to be in close proximity with artists and their creative process. She has married both her passions by putting the extraordinary creative process on film. Hélène produced her first artist portrait in 2009 as director of Visual Emotionism, a film on the pictorial creation process of artist André Desjardins.

Meet André Desjardins and view his work this weekend at Artexpo New York 2012, booth 218. For more information and for interview requests with the artist, contact Eve-Marie Bilodeau: evemarie@galerieroccia.com, 514.838.7299, Galerie ROCCIA at www.galerieroccia.com, 514.803.7977, info@galerieroccia.com.

New Wave Art will be sponsoring five [SOLO] awards for independent artists at Artexpo New York 2012, starting next weekend at Pier 92! The winning artists will have their choice of seven beautiful New Wave Artist Palette designs. New Wave will also host an all-day “Painting Marathon” from 10 am-7 pm on Saturday, March 24 to show you just how comfortable these elegant palettes are.

New Wave Art‘s palettes are completely different from anything you have ever seen or held. Specifically designed with comfort in mind, they have a patent-pending 3-point design between the hand, forearm and torso/hip resting areas that reduces fatigue in the shoulder, arm, wrist and hand. This design evenly distributes the weight of the palette among three points. If you’ve ever felt achy after a long day in the studio, you’ll find these palettes are a godsend!

New Wave offers seven designs handcrafted with hard white maple by a Mennonite wood shop in Lancaster County, PA. The finished palettes boast an extremely durable furniture grade satin finish, and the unfinished palettes are prepped for personal finishing. Put simply: these are the most beautiful, durable and the most comfortable palettes available on the market. New Wave’s palettes been endorsed by nationally known artists such as Everett Raymond Kinstler, Chris Saper and others.

All-Day Painting Marathon: 10AM-7PM, Saturday, March 24

See these gorgeous palettes in action, and watch them go the distance! New Wave Art will host a full day figure-painting marathon with Neilson Carlin, founder of Studio Rilievo. The demonstration (with clothed model) will showcase techniques modeled after ateliers of 19th century France and will feature New Wave Artist Palettes.

Learn more about New Wave Art at www.NewWaveArt.com.

Andrew Russeth, Editor of GalleristNY at The New York Observer

Artexpo’s New Media panel discussion is always a big hit, and this year will be no exception. Joining us as a panelist for the first time is Andrew Russeth, Editor of GalleristNY at The New York Observer—a generous Artexpo New York 2012 sponsor.

Looking to gain exposure for your fine art business but daunted by online marketing? Join us in the Education Pavilion on Saturday, March 24, 4:30-5:30 p.m. for “Powering Your Marketing with New Media.” Our New Media panel speakers will share tips on easy ways to harness the power of new media platforms including websites, blogging, Twitter, Facebook, Tumblr, video and more to promote your business or gallery.

A well-known blogger covering New York’s fine art beat, Andrew Russeth explores topics like Archery in Art, the 2012 Hasselblad Award (photographer Paul Graham claimed it) and The Armory Show in his GalleryistNY blog. He’s also the author of 16 Miles of String, a blog exploring contemporary art and art history, usually in or around New York City.

The New York Observer, founded by Arthur L. Carter in 1987, is the weekly newspaper of New York. It is published every Wednesday, and electronically refreshed daily at www.observer.com.

We look forward to hosting both Andrew and The New York Observer in just a few weeks at Artexpo New York 2012!

Planar Systems, a leading specialty display manufacturer, has chosen Artexpo New York to introduce its prototype Planar display designed for fine art. The sneak peek collaboration between Planar and Artexpo will take place from March 22 – 25 at Pier 92, Manhattan’s renowned “Art & Design Pier.”

“We believe the digital fine art market will create a brilliant, new environment for consumers and collectors to select, purchase, and enjoy art just like they do in a gallery today. Planar’s advanced display technology captures the brilliance of each painting and provides a gallery-like experience in your home or office.” —Greg Campbell, product marketing manager, Planar Systems

“Planar’s 28-year history in displays for specialty applications enables us to fulfill the discriminating needs of the fine art community which demands flawless art reproduction. From our pioneering work in home cinema to demanding signage applications, our display products illustrate the creativity, reliability, and image performance that will make Planar displays the artist’s choice for digital canvas.” —Jennifer Davis, vice president of marketing, Planar Systems

“Planar has broken through the barriers of technology and art and we believe it heralds a new paradigm for collectors, publishers and institutional buyers. The innovation is creating yet another medium for artists to show their work—inspiring a new generation of must-have technology buyers.” —Eric Smith, CEO of Artexpo New York

Planar’s vision of possibilities would allow wall art displays to be easily changed electronically according to the collector’s mood, design décor, party theme or season.

The artwork of several Artexpo Studio artists will be featured on Planar’s fine art digital canvas, including Malena Assing, Michael Bedoian, Jeanne Bessette, James Caldwell III, Charles C. Carter, Lynette Joel, Roland Morin, Kristen Naugle, Tina Palmer, Hans Petersen, Lisa-Anne Rego, Ilene Richard and Suzanne Strock. These artists represent a wide variety of art styles, from contemporary to traditional, and multiple paint mediums.

Interested art organizations and artists can visit Planar’s demonstration at the Artexpo Studio booth #296 and contact Robert Reeder robert.reeder@artexpostudio.com, (641) 919-4260, to discuss participation in the Artexpo Studio electronic galleries. For more information about Planar‘s technology for fine art, email digitalsignage@planar.com.

About Planar Systems
Planar Systems Inc. (NASDAQ: PLNR) is a global leader in digital display technology providing premier solutions for the world’s most demanding environments. Retailers, educational institutions, government agencies, businesses, utilities and energy firms, and home theater enthusiasts all depend on Planar to provide superior performance when image experience is of the highest importance. Planar solutions are used by the world’s leading organizations in applications ranging from digital signage to simulation and from interactive kiosks to large-scale data visualization. Founded in 1983, Planar is headquartered in Oregon, USA, with offices, manufacturing partners, and customers worldwide. For more information, visit www.planar.com.

“The Many Benefits of Exchanging Artwork”

A discussion with David Gorenberg, Friday, March, 23, 4:30-5 pm
Sponsored by Citibank

Did you know you can defer capital gains taxes on the sale of appreciated art — and even avoid them, in many cases? Here’s something else you might not realize: when you include artwork in your estate, Section 1031 of the Internal Revenue Code makes art exchanges an invaluable estate planning tool. David Gorenberg, Citibank’s National Director of 1031 Exchange Services and the former President of the Federation of Exchange Accommodators, will cover the many benefits of exchanging artwork in this discussion — as well as some of the pitfalls to avoid.

If you are an art collector, what David has to say could have a substantial financial impact for you and your estate. So don’t miss it — Friday, March, 23, 4:30-5 pm. Visit our Education & Events page for the full schedule of classes.

Citibank, sponsor of the discussion, offers financial services tailored to your life. Their full range of banking products includes investing, savings, credit cards, debit cards, lending, business services and more.

Citibank’s investment expertise extends to art and other collectibles, and helps you make sound decisions suited to your investment goals. When you have investing questions or want another opinion, talk to a Financial Advisor in select Citibank branches or over the phone during extended hours.

If you’re new to investing, Citibank’s knowledgeable Investment Consultants can help you get your portfolio started and tailor an asset allocation strategy for your needs. For more info on Citibank’s full suite of services, visit them online at https://online.citibank.com/US/Welcome.c

David Gorenberg

David Gorenberg is a Director of Citibank, N.A., and serves as the National Director of 1031 Exchange Services, a national Qualified Intermediary in Section 1031 tax- deferred property exchanges. In that capacity, he speaks frequently on Section 1031 tax- deferred property exchanges, recently issued regulations regarding exchanges, and updates to the Tax Code concerning Section 1031 and related issues.

Prior to joining Citibank, David spearheaded the Mid-Atlantic expansion for an- other intermediary, and was a practicing attorney. He was a judicial law clerk for a Superior Court Judge in New Jersey, and then joined a well-known local firm before opening his own private office. Prior to practicing law, David was an Actuarial Assistant with a Philadelphia-based employee benefits consulting firm.

David received his Bachelor’s Degree from Rider University, and his law degree from Widener University, cum laude. A dedicated and successful professional, David has over twenty years of sales and public speaking experience.

“Go Big! Selling Art and Framing Services to the Healthcare, Corporate and Hospitality Industries”
Seminar by Litsa Spanos, 3-4 pm, March 22
Sponsored by Société Perrier — the Source for Nightlife and Culture.

Ever noticed the art on the walls of banks, hospitals, corporate offices and hotels? Have you wondered how to get these institutions — and the designers who work with them — to buy art from you? Litsa Spanos, President of ADC (Art Design Consultants) has landed corporate accounts large and small throughout her 18 years in the business. In a seminar entitled “Go Big! Selling Art and Framing Services to the Healthcare, Corporate and Hospitality Industries,” Litsa will share proven methods that have helped win those clients — and she’ll show you how to do it, too.

If you want to generate new business, you won’t want to miss it —3:00-4:00PM on Thursday, March 22. Visit our Education & Events page for the full schedule of classes.

Who better to help us go big than Société Perrier? Curating the best in art, nightlife, music, fashion, travel, mixology and cocktail culture, Société Perrier is the trusted arbiter of what’s hot around the world. Whether you’re in New York, Miami, London, São Paolo or beyond — when you see the Société Perrier seal, you know you are in the right place.

Société Perrier is the global enthusiast’s source for engaging content and great events and a valued sponsor of Artexpo New York. Pay them a visit at www.societeperrier.com. And remember: wherever you’re enjoying the finer things in life, be sure to include Perrier as your libation of choice — as a refreshing stand-alone or the perfect mixer!

And here’s a little more about Litsa Spanos:

Litsa Spanos

Litsa Spanos started ADC, Art Design Consultants, Inc. in 1991 with only two customers. Since then, she has increased her customer base to over 2000. Her award-winning, retail/wholesale art gallery specializes in corporate and residential art consulting. She joins the Artexpo seminar/education team to share the many ideas she has implemented throughout the years to help increase revenues and profit for her business.

For more about Litsa, you can visit her website at: www.adcfineart.com. She also has a fantastic blog about design and decor at www.adcfineart.com/blog.

Are chocolate and fine art marketing high on your list of passions? If so, you won’t want to miss Your ‘No Excuses’ Daily Top 10 for Art Sales Success, a free seminar by art industry experts Linda Mariano and Rick Barnett, from 10:30-11:30 am on Thursday, March 22 in the Education Pavilion at Artexpo New York 2012. Sponsored by Heavenly Organics, this talk will equip you with the tools you need to stay motivated in today’s fine art market.

While you learn about the fine art of merchandising, you’ll be invited to sample delectable organic chocolates by Heavenly Organics. Crafted from Italian slow-roast dark chocolate and sweetened with 100% raw organic honey only, these sumptuous treats are works of art in themselves! 100% sustainable, 100% fairly-traded and 100% humane, all of Heavenly Organic’s products are produced by a cooperative of hundreds of organic farms in the foothills of the Himalayan Mountains and throughout Northern and Central India. You’ll find both Chocolate Mint and Chocolate Pomegranate patties at Artexpo. For more info, visit www.heavenlyorganics.com.

Here’s a sneak preview of what you can expect from this lecture:

Your “No Excuses” Daily Top 10 for Sales Success!

Each of us is selling every day—whether it is our artwork, in a gallery, at the gym. Wherever we go, we are selling. Every day, we should have a goal and it is our job is to hit or surpass the target. Have you thought about it? Are you prepared? Everyone is counting on the salesperson to get the job done, but is it the salesperson’s job alone? It takes the whole team to get the job done and meet the sales goals. Without sales, companies go out of business. With sales, companies grow, people get promoted, get raises, artists are smiling and success is felt by everyone! Learn the critical “No Excuses” Top 10 Selling Tips and make them part of your daily “Checklist for Success.” Urgency, Product Knowledge, Organization, Merchandising and Dressing for Success are just some of the elements that will be covered during this session. It’s a great session, whether you are an artist, gallery owner or sales consultant.

You can see our full calendar of courses on our Education & Events page. Don’t have tickets to the show yet? Reserve yours online and we’ll send you a complimentary 1-year subscription to Art Business News magazine.

Could your gallery use a little boost? Litsa Spanos of ADC, Art Design Consultants, has some great suggestions for livening things up and bringing in new buyers. At this year’s Artexpo, Litsa will be giving a talk entitled “Bringing Art Buyers in Your Door with Exciting Events” on Thursday, March 22, from noon-1 pm. (Visit our Education & Events page for the full schedule of classes.)

While you’re learning great ways to refresh your gallery, sit back and revitalize yourself with a complimentary, super-hydrating Vita Coco coconut water. Vita Coco is as delicious as it is good for you. It’s chock-full of nutrients, potassium and electrolytes, and it’s entirely fat-free and cholesterol-free. As far as taste goes, some say it’s like putting a straw in a coconut! To learn more about Artexpo sponsor Vita Coco, visit www.vitacoco.com

Here’s what you can look forward to learning about in this seminar:

Bringing Art Buyers in Your Door with Exciting Events

In a time when galleries are running leaner, it’s critical to find new ways to get existing and new customers to buy art. In this session, Litsa Spanos of ADC, Art Design Consultants, will share low-cost event ideas she has used to energize and renew her award-winning gallery. These inspirational and unique gallery experiences can ultimately help you increase your customer base and revenues.

And if you haven’t already heard the lovely and talented Litsa Spanos speak, here’s a little bit about her:

Litsa Spanos, President at ADC Fine Art

Litsa Spanos

Litsa Spanos started ADC, Art Design Consultants, Inc. in 1991 with only two customers. Since then, she has increased her customer base to over 2000. Her award-winning, retail/wholesale art gallery specializes in corporate and residential art consulting. She joins the Artexpo seminar/education team this year for the first time to share with you, her many ideas that she has implemented throughout the years to help increase revenues and profit for her business.

For more about Litsa, you can visit her website at: www.adcfineart.com. She also has a fantastic blog about design and decor at www.adcfineart.com/blog.

Award-winning gallery owner Litsa Spanos speaking at Artexpo New York 2011.

Great news! The Artexpo New York 2012 Education Schedule is now live on our site!

This year, as always, we have a talented roster of art industry experts offering advice and insight on trending topics in the art world. Here are just a few of the seminars you won’t want to miss:

• Michael Pacitti: Top Design Trends for 2012
• Litsa Spanos: Creating Enticing Events to Bring New Buyers to Your Gallery
• PANEL: Powering Your Marketing with New Media
• Linda Mariano and Rick Barnett: Your Top 10 for Understanding Art Licensing
• Meg Glasgow: Successful Selling
• Rodger Lippman: Color Stories
• PANEL: The Relationship Between Artist & Collector

I’ll be sharing more details about our upcoming seminars, but for now, feel free to click through to our Education & Events page for the full scoop on all of our exciting classes and speakers!